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Marketing for the Precast Industry

I help precast producers and equipment suppliers clarify how their expertise should be presented, and turn that into practical marketing that supports sales.

With over 20 years of experience in industrial B2B marketing, I understand how complex offerings, long sales cycles and real project environments shape how customers think and decide.

My work is grounded in industries such as precast concrete, construction, heavy machinery, tunneling,  quarrying and mining. All industries where clarity, credibility and trust matter far more than marketing tactics. That's why everything I do is always based on real projects, real customer situations and how decisions are actually made  

About the entrepreneur

I am Nina, an experienced global industrial marketing expert, with 10 years of experience in the precast industry and building construction from Elematic, and another 10 in other construction-related industries from Sandvik. So if you need someone who knows industrial marketing and is dedicated to bringing your results, let’s talk!

NinaLehtonen (1)

Why choose B2B Upraise?

Focus on clear business results

Together with you, we set the targets and create a follow-up schedule for each project. This way we can quarantee that our
efforts bring you clear business results.

Comprehensive marketing planning

I am not stuck with one solution, one channel, or one technology but plan the best marketing solution according to the unique needs of your business. 

Deep and wide industry experience

I understand your business and your customers business environment. I know precast. That’s why I can create marketing messages that hit the nail on the head, reach your targets and move your customer.

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Contact

Do you have questions about how to make your brand shine, how to meet the information demands of your potential customers, or do you just want to have a short general discussion about what we could do to get your business on the growth track? Fill out the form and I will contact you shortly, or book a short introduction session in my calendar!

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